Namaste Hallyu - NamaSTAY your way to Hallyu
  • Entertainment
    • News
    • Featured
    • Interviews
    • Reviews
  • K-Lifestyle
    • Culture
    • K-Beauty
    • Fashion
  • Events
  • Your Stage
    • Fan Projects
    • Add Your Story
  • About Us
  • Join Us
  • Contact Us
No Result
View All Result
  • Entertainment
    • News
    • Featured
    • Interviews
    • Reviews
  • K-Lifestyle
    • Culture
    • K-Beauty
    • Fashion
  • Events
  • Your Stage
    • Fan Projects
    • Add Your Story
  • About Us
  • Join Us
  • Contact Us
No Result
View All Result
Namaste Hallyu - NamaSTAY your way to Hallyu
No Result
View All Result
Home Buzz

SM Entertainment Has Officially Launched Into The Metaverse – And Here’s The Buzz

SM Town fans are having a blast ever since the new year!

Akhila by Akhila
05 January, 2022
in Buzz, Must_Read, News, Trending News, Uncategorized
1
SM Entertainment Has Officially Launched Into The Metaverse – And Here’s The Buzz

On January 1, SM Town provided a free online concert titled ‘SMTOWN 2022: SMCU EXPRESS @KWANGYA’ as a gift to the fans for the new year. The concert was also marked as the official commencement of ‘BeyondLIVE’ – their own global online streaming platform for concerts, live streams, fan meets and various other VOD.

However, this was just the beginning as fans were pleasantly surprised when SM Town launched a digital version of the fan membership that has revolutionized fandom activities in augmented reality. Previously, a form of identity was granted to the ‘citizens’ or rather the members of SM Town Virtual Nation back in August 2012 and now they have launched ‘Music Nation SMTown Meta-passport.’ The 2022 version of the passport can be used in the virtual nation ‘Music Nation SM Town.’

Having been incorporated more than a decade ago, the agency’s artists and performances have shifted the music and entertainment industry to the next level (oh yes! pun intended). According to S.M. Entertainment, this new passport membership was handed to fans from 30 different countries, as well as the first citizens of SMTown.

“The ‘passport’ serves to connect the real world and the digital world (metaverse) to record and verify all information. The passport holders’ activities within every S.M. Entertainment service will be digitally recorded for diverse benefits (to the members),”  said an SM Entertainment official

To obtain the membership, fans will have to register at the agency’s official Facebook page or even at www.smtownandstore.com. According to the schedule, the application period will close on January 31 with the digital passport membership set to be distributed on February 14 at 2 PM KST.

There are also two events held to win a Meta-Passport, check them out here down below!

MUSIC NATION SMTOWN META-PASSPORT🪐

MUSIC NATION SMTOWN PASSPORT in August 2012 is back again with MUSIC NATION SMTOWN META-PASSPORT in January 2022! 💫https://t.co/Obbjlm2kxY pic.twitter.com/29GOucg38f

— SMTOWN &STORE (@SMTOWNandSTORE) January 1, 2022

The company’s latest muse aespa has been promoting this concept ever since their debut in 2020. Being introduced to the world right when the Metaverse was taking its baby steps, the president of culture Mr Lee Soo Man discovered a future in the girls. As SuperM introduced their debut MV ‘Joppin’ which consisted of a similar concept where the boys were seen dancing on a stage right in the middle of a virtual Colosseum in Rome, it was one such spoiler that the agency may have given to all of us.

With this new 3D space beyond what we can imagine, SM Entertainment now aims to bring all of their artists to the Metaverse where fans can experience K-Pop music and culture like never before!

Back in November, when CJ Entertainment acquired 18.53% of SM Ent shares, fans and media were a little sceptical about the future activities of the company but this revolutionary launch has broken all the stereotypical misconceptions.

We can all be assured that the company is going places being the first ever to launch this platform for the fans and artists in the Korean music industry.

Connect with us on Instagram  Twitter  YouTube for more content, interviews, & news.

Facebook
Twitter
Tags: KBUZZkpopKPOP NewsLATEST NEWSLee Soo ManmetaverseSM Entertainmentsmtown
Previous Post

Omega X Drops Bold & Captivating New Album ‘Love Me Like’

Next Post

Review: Our Beloved Summer – Let’s Just Be Friends (Episode 9 & 10)

Akhila

Akhila

Next Post
Review: Our Beloved Summer – Let’s Just Be Friends (Episode 9 & 10)

Review: Our Beloved Summer – Let's Just Be Friends (Episode 9 & 10)

Comments 1

  1. Pingback: Spotify's Launches Into Roblox With K-Pop | Namaste Hallyu - NamaSTAY your way to Hallyu

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

  • Trending
  • Comments
  • Latest
EXCLUSIVE: Shaun Speaks About ‘Way Back Home,’ His New EP, Process, India And More

EXCLUSIVE: Shaun Speaks About ‘Way Back Home,’ His New EP, Process, India And More

June 2, 2021
5 K-Drama Lines to Try on Your Crush

5 K-Drama Lines to Try on Your Crush

March 1, 2022
Namastehallyu_koreanculture

8 Places in Delhi to Experience Korean Culture !

November 25, 2018
Review: Rookie Cops – KNPU Squad Fights Together To Requite Friend’s Death (Episode 15 & 16)

Review: Rookie Cops – KNPU Squad Fights Together To Requite Friend’s Death (Episode 15 & 16)

March 19, 2022
NamasteHallyu_BM

KARD’s BM Announces Launch of Apparel Brand ‘STAYDIUM’

467
EXCLUSIVE: Kim Woojin Is ‘Ready Now’ As He Talks About His Solo Debut, His Past, Cubs, India And More

EXCLUSIVE: Kim Woojin Is ‘Ready Now’ As He Talks About His Solo Debut, His Past, Cubs, India And More

16
K-Drama Couples Who Make Us Believe In Soulmates

K-Drama Couples Who Make Us Believe In Soulmates

15
EXCLUSIVE: Shaun Speaks About ‘Way Back Home,’ His New EP, Process, India And More

EXCLUSIVE: Shaun Speaks About ‘Way Back Home,’ His New EP, Process, India And More

13
K-Drama Recommendation of the Week – ‘All of Us Are Dead’: In a School Overrun by the Undead, Survival Is the Only Lesson

K-Drama Recommendation of the Week – ‘All of Us Are Dead’: In a School Overrun by the Undead, Survival Is the Only Lesson

May 31, 2025
XLOV Drops New Concept Photos for Upcoming Comeback

XLOV Drops New Concept Photos for Upcoming Comeback

May 31, 2025
Choi Yu Ree Releases Emotional OST for tvN’s ‘Our Unwritten Seoul’

Choi Yu Ree Releases Emotional OST for tvN’s ‘Our Unwritten Seoul’

May 31, 2025
WONHO Confirms First Full-Length Album, To Drop Pre-Release Track in June

WONHO Confirms First Full-Length Album, To Drop Pre-Release Track in June

May 31, 2025

Recommended

K-Drama Recommendation of the Week – ‘All of Us Are Dead’: In a School Overrun by the Undead, Survival Is the Only Lesson

K-Drama Recommendation of the Week – ‘All of Us Are Dead’: In a School Overrun by the Undead, Survival Is the Only Lesson

May 31, 2025
XLOV Drops New Concept Photos for Upcoming Comeback

XLOV Drops New Concept Photos for Upcoming Comeback

May 31, 2025
Choi Yu Ree Releases Emotional OST for tvN’s ‘Our Unwritten Seoul’

Choi Yu Ree Releases Emotional OST for tvN’s ‘Our Unwritten Seoul’

May 31, 2025
WONHO Confirms First Full-Length Album, To Drop Pre-Release Track in June

WONHO Confirms First Full-Length Album, To Drop Pre-Release Track in June

May 31, 2025

Categories

  • Artist of the Month
  • Artist You Oughta Know
  • Buzz
  • Chai Time
  • Concerts
  • Culture
  • Events
  • Exclusive
  • Fan Events
  • Fan Projects
  • Fashion
  • Featured
  • Interview
  • K- Entertainment
  • K-Beauty
  • K-DRAMA
  • K-Lifestyle
  • K-Movies
  • K-Music
  • K-POP
  • K-Short Film
  • K-Talks
  • K-Variety Show
  • Korean Food
  • Latest_News_Video
  • Learn Korean
  • Memes
  • Must_Read
  • News
  • Official Events
  • Our Archives
  • Review
  • Spotlight
  • Team_Choice_K_Drama
  • Team_Choice_K_Music
  • Trending News
  • Uncategorized
  • Your_Stage
  • Entertainment
  • K-Lifestyle
  • Events
  • Your Stage
  • About Us
  • Join Us
  • Contact Us

© 2021 Developed By: 24 Tech Soft

No Result
View All Result
  • Entertainment
    • News
    • Featured
    • Interviews
    • Reviews
  • K-Lifestyle
    • Culture
    • K-Beauty
    • Fashion
  • Events
  • Your Stage
    • Fan Projects
    • Add Your Story
  • About Us
  • Join Us
  • Contact Us

© 2021 Developed By: 24 Tech Soft