Posted by : Madhavi
Last updated on November 26th, 2020 at 03:07 pm
Sports giant Fila is back with its creative collaborative collection with South Korean boy band BTS. The ‘Love Yourself Collection’ comprises apparel, footwear, and accessories which feature artwork elements from the group’s music videos. As the rumors circulated last year regarding the partnership between the two impacted a huge hit in the market across the world with a massive amount of interest and support by BTS fans.
Fila said in a release. “We look forward to creating a meaningful synergy between two global brands.” which makes BTS’s genuine communication, passion, and positivity qualities perfect combination with Fila’s energetic and unique personalities as “One World, One Fila”.Comprising of members Suga, RM, J Hope, Jin, V, Jung Kook, and Jimin, the K-pop band turned brand ambassadors for the sportswear and apparel brand last year and have been collaborating with them ever since.
The ‘Love Yourself’ exclusive collection with BTS was available for pre-order in India, from September 23-25, and will be available from the 15th of October. This collection is inspired by chart-busters- ‘DNA’ and ‘Idol’ and is a treat to all you BTS lovers.
“Love Yourself” collection highlights a dedicated icon which merges Fila’s iconic ‘F’ logo with the BTS official logo, and each song of ‘DNA’ and ‘IDOL’ is embodied as a point symbol. Additionally, an official hologram seal will be put on every product of this collection, which approves that it is an officially licensed product related to BTS.
The collection is priced between Rs. 5199 and Rs. 7499 and will launch on 15th October. “Love Yourself” collection will also be available for purchase via https://fila.fyndstore.co,www.SuperKicks.in,www.ajio.com and www.VegNonVeg.com.
Fila India also launched BTS “PARADISE COLLECTION” you can check them below.
“PARADISE COLLECTION” collection concept consists of colorful feel-good summer vibes. All members are dressed in colorful looking summer trendy.
Also, check out this cool unboxing video by our very own!
BTS became global ambassadors for Fila at the end of 2019. The band is the first-ever all-Korean pop act to top the Billboard 100 singles chart with their new English single “Dynamite”.
The song “Dynamite” was a huge hit in India the views were massive within the first 24 hours of its release, India contributed a reported 8.6 million views to the total of 101.1 million, becoming the third-highest after Indonesia and the U.S.A.India ranked second-highest in the world to stream “Dynamite” on the first day of its release on Spotify.BTS Dynamite broke the record with 2.4 million local plays on Spotify.BTS “Dynamite” numbers were shocking as they are gaining a large following in the country compared to the past year’s numbers with previous releases. Talking about the numbers India ranked 5th in the recent online concert of BTS
India army’s and fan clubs (@BangtanINDIA,@mumbai_bts) efforts from local charities to streaming are getting recognition from BTS and BigHit Entertainment and it looks like, India has pretty good chances of getting India on their next tour list. Korean Cultural Centre India posted a farewell video for Director Kim, in that he quoted saying India will be the first country that BTS will visit post corona and we anticipate it to happen. Until then, let’s keep streaming and supporting.
Tags: Big Hit Entertainment, brand, BTS, clothing, Fila, Jhope, Jimin, Jin, Jung Kook, k music, K-Pop, K-Pop Boy Group, K-Pop India, LOVE YOURSELF, Love Yourself Collection, RM, Suga, unboxing, V
January 12th, 2021
Alternative hip hop band Epik High is one of the oldest bands in the Korean Industry as they have been together for almost two decades. Tablo, Mithra Jin, and DJ Tukutz, the members, formed the band in 2001 and are known worldwide for merging different kids of music. They even marked history by becoming the very first Korean act to perform at Coachella in 2016. In 2018, after six years the group left YG Labels and made a comeback under William Morris Endeavor in 2019 and now, they are back again!
On October last year, Epik High released a video message announcing their comeback and on January 12, Epik High finally announced all information regarding the artists that they are collaborating with and the songs that will be included in part 1 of their new double album, ‘Epik High is Here’. The album is set to release on January 18, 2021 and has an amazing collaborations.
Line up 1 – CL and Zico
Line up 2 – Heize, Nucksal, ChangMo, and Kim Sa Wol
Line up 3 – Gsoul, Woo, Miso, and B.I
Epik High has been active on Instagram and Twitter, updating the public about their new album and even revealed the names of all their 10 songs. After the long wait, all the artists to be featured has finally been announced. The first song that is more likely to have its MV teaser released soon is ‘ROSARIO’, a title track that features CL and Zico. A combination that has set the fans on high expectation. Fans are also really excited to see Zico on the list as he is currently performing his military duties and will be inactive until 2022.
Further, fans have also extended their warm greetings to former leader of YG boygroup, iKON, B.I, as he prepares to make a comeback in the entertainment industry after an 18-month hiatus. Winner of ‘Song Writer of the Year,’ Kim Han Bin (B.I.) in September 2020 was appointed as on of the executive directors of IOK Company. “I would be lying if I deny that he is currently preparing for his return. However, whether he is coming back as solo, group, or producer, and other particular details are still undecided” representative from IOK disclosed.
The song list evidently shows that this album is going to be a culmination of a variety of genres revolving around the ongoing pandemic. Tracks like ‘Social Distance 16’ and ‘End of the World’ clearly back this up. Covid-19 has affected people in different ways and each song title sounds like a story to tell. The song ‘Based on a True Story’ from its very name is expected that the artists would sing about a unique story or stories that probably they personally experienced or about someone else’s experience.
All in all, although no further details have been released, this album is definitely going to be something that people can relate with and an EPIC album for sure.
Before the album is released, a documentary named ‘Epik High is Here’ will be released on January 15, 2021. “Based on A True Story” ft. HEIZE and “ROSARIO” ft. CL and Zico will drop on the 18th of January 2021, Korean Standard Time. Which song are you most excited for? Tell us everything in the comment section and stay connected with us to know more.
November 29th, 2020
Last updated on December 19th, 2020 at 04:11 pm
Look out K-Pop stans, because 2021 is going to be the comeback year for our favorite 2nd generation boy groups. Military service is a phase which all of us are well aware of and we are always dreading for it to arrive. However, at the end of the dark tunnel, the day finally arrives when we get to see our idols active again doing what they and we love. In 2020, several members from groups like Infinite, 2PM, SHINee and BTOB are being discharged from their military service and it has been truly a good year for us.
November 28th, 2020
Sometimes the OSTs add more beauty to K-Dramas that the combination adds so much gravity
November 29th, 2020
2020 has been a year of staying home and for the K-Drama and K-Pop fans, it became a little easier to follow that as we got a lot of new and interesting Korean content from time to time to keep ourselves entertained without going out of our homes and we are loving it !