BIGBANG’s G-DRAGON has officially been appointed as the honorary ambassador for the 48th session of the UNESCO World Heritage Committee!
On July 3, the Korea Heritage Service confirmed the news by stating, “G-DRAGON is an artist who has exerted global influence across the arts and culture that goes beyond K-pop. We deemed him the right person to convey to the world the significance of the first World Heritage Committee session to be held in Korea.”
The Korea Heritage Service also recognized G-DRAGON’s efforts through the establishment of the JUSPEACE Foundation, whose mission is to address social issues through the arts and promote a culture of public interest. He currently serves as its honorary chairman. The agency shared, “The JUSPEACE Foundation’s core value, that ‘small acts of participation can change the world and create peace,’ connects with the mindset of ‘international cooperation for peace’ pursued by UNESCO.”
As part of the partnership, the JUSPEACE Foundation and UNESCO will launch a ‘Heritage in Peace’ campaign on July 10, with G-DRAGON taking part in promotional videos and public events. Funds collected through this campaign will help protect World Heritage sites threatened by war, climate change, and natural disasters.
G-DRAGON expressed his gratitude by stating, “I consider it an extremely meaningful honor to serve as the ambassador for the first UNESCO World Heritage Committee session to be held in South Korea. As World Heritage sites are a shared asset that all of humanity must protect together, I want to convey a message of peace that resonates with many people and inspires them to take action.”
The UNESCO World Heritage Committee will hold its 48th session from July 19 to 29 in Busan, marking the first time the session is being hosted by South Korea.
Written by: Aanchal Pathak
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