Sunmi becomes the Global Brand Ambassador for the fashion brand Golden Goose.
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As part of her new role, Sunmi will participate in the Golden Goose event ‘HAUS of Dreamers‘ in Venice, joining five other brand ambassadors from across the globe. Other ambassadors include the Native American activist and model Quannah Chasinghorse, the tattoo artist Dr. Woo, the Italian architect and designer Fabio Novembre, and the actress, singer, and photographer Suki Waterhouse.
The ‘Dreamed By‘ collection showcase event at Venice serves as the beginning of a cross-cultural engagement. This collection will only be available at select locations and aims to capture ‘the memory of the moment’ by engaging residents.
On May 22, following the Golden Goose event in Venice, Sunmi will begin her activities as a global ambassador. She will further take part in both offline and online promotional activities.