Global Korean pop star HEYOON is making a comeback!
On July 16, HEYOON dropped a teaser for her upcoming single, ‘Addicted’. An addictive, UK garage bass-driven deep house track, the song features a fast tempo and rhythmic sound, further raising curiosity about the full version.
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The pop artist also revealed the cover image of the single, featuring a pair of fur-lined handcuffs with accessories on them, symbolizing the irresistible charm of ‘Addicted’. The fur, shaped like rabbit ears, adds to the intrigue surrounding the release.
With its addictive sound, ‘Addicted’ captures HEYOON’s mature yet captivating style. The song follows her second single, ‘ASAP’ featuring Chris Patrick, released earlier this year, which conveyed a bold and honest portrayal of passionate love. Now, with ‘Addicted’, anticipation is high for the message HEYOON will deliver through her latest track.
‘Addicted’ marks HEYOON’s third single under Universal Music Korea, following her solo debut in November 2024 with ‘Pivot’ featuring Armani White, and her sophomore single ‘ASAP’ featuring Chris Patrick. Both tracks earned widespread acclaim, solidifying her presence as a dynamic force in the global pop landscape.
‘Addicted’ is set to release on July 31 at 6 PM KST (2:30 PM IST), and the pre-saves for the same are now open!
About HEYOON
Raised in South Korea and now based between Seoul and Los Angeles, HEYOON’s transition to solo artistry comes as a natural progression after five years with global pop group Now United, where she earned a reputation for sold-out stadium tours across 30+ countries and released over 100 singles and music videos. In addition to her music career, HEYOON is deeply committed to philanthropy, supporting the Art of Elysium and aspiring to establish a foundation for children worldwide. Her influence extends into the fashion world as well, with appearances at Paris Fashion Week, where her style and charisma caught the attention of Nylon, The Hollywood Reporter, and PAPER Magazine
Photo Credit: UNIVERSAL MUSIC GROUP, KOREA
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I’m so addicted.