SEVENTEEN has taken immersive storytelling to a new level with the release of the highlight medley teaser for their upcoming fifth full-length album, ‘HAPPY BURSTDAY’, unveiled on May 16 via the HYBE LABEL YouTube channel. This interactive teaser features 8D audio paired with 360-degree visuals, offering an unparalleled experience of the group’s creative vision. Viewers can explore the medley in a first-person perspective using a VR headset, or interact using mobile gestures or PC navigation, turning a simple album preview into an audio-visual journey with SEVENTEEN.
The teaser introduces group tracks like ‘Bad Influence’, a bold collaboration with Pharrell Williams, and ‘HBD’, a rock-based anthem that signals SEVENTEEN’s passionate reinvention. The title track, ‘THUNDER’, stands out with its EDM dance-pop energy and addictive hook lines, promising an electrifying performance.
The medley also features 13 solo tracks, showcasing each member’s distinct artistry. From Joshua’s upbeat ‘Fortunate Change’, Jun’s emotionally charged ‘Gemini’, and Seungkwan’s touching ‘Raindrops’, to Vernon’s trendy ‘Shining Star’ and Woozi’s lyrical ‘Fate’, the lineup delivers a wide range of genres. Notable collaborations include Hoshi’s ‘Damage’ (feat. Timbaland), which exudes sensual intensity, and Dino’s ‘Trigger’, a modern take on early 2000s hip-hop R&B.
According to PLEDIS Entertainment, “This highlight medley was created for everyone to experience SEVENTEEN’s journey of challenge and rebirth together. Viewers can explore the video in first-person perspective, delivering a message that anyone can embrace change through new challenges.” They also added that watching the highlight medley with a VR device will significantly increase the immersive experience.
Leading up to the comeback, SEVENTEEN is celebrating their 10th debut anniversary with a large-scale ‘B-DAY PARTY’ event taking place from May 23 to 25 across Banpo Hangang Park, Some Sevit, and Jamsugyo Bridge in Seoul. The festivities include exhibitions, interactive zones, merchandise booths, and a milestone concert, ‘BURST Stage’, where SEVENTEEN becomes the first K-pop act to perform on the iconic Jamsu Bridge. The group is also collaborating with Airbnb for a special 10th-anniversary immersive experience, and fans can also catch their chaotic and heartfelt variety content in ‘NANA bnb with SEVENTEEN’.
SEVENTEEN continues to push boundaries, blending technology, music, and storytelling to connect deeper with CARATs, solidifying their place as one of K-pop’s most innovative acts.
The full album, ‘HAPPY BURSTDAY’, is set to release on May 26, 2025, at 6 PM KST (02:30 PM IST).
Check out the highlight medley here:
Written by : Shrutha Keerthi E
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