KiiiKiii has been named the muse of the fashion brand Thursday Island.
On August 1, Thursday Island unveiled rookie girl group KiiiKiii as their new face. The collaboration marks the 25th anniversary of the urban vintage fashion brand. It also represents a major milestone for the brand, marking its first-ever partnership with a K-pop group since its launch.
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Titled ‘HOW’S YOUR TOMORROW?’, the campaign encapsulates a positive and hopeful message for the future, reinventing the brand’s vintage-inspired identity through youthful, creative, and fresh energy. Dressed in the brand’s 2025 Fall collection, KiiiKiii presents a relaxed yet elegant style, highlighting essential seasonal pieces that combine contemporary silhouettes with vintage-inspired textures. Fans of both KiiiKiii and Thursday Island are expected to find strong resonance in this partnership.
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Meanwhile, KiiiKiii is gearing up for their eagerly awaited return this month with the release of their first digital single, ‘Dancing Alone’, on August 6 at 6 PM KST (2:30 PM IST).
The collaboration with Thursday Island and their upcoming first comeback signals a new phase in KiiiKiii’s promotions, expanding their reach across both the music and fashion industries.
Written by: Aanchal Pathak
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