HYBE has officially entered the Indian social media space!
On November 3 KST, HYBE India launched its verified Instagram and X (formerly Twitter) handles with with the warm greeting, “नमस्ते India”, officially marking HYBE’s expansion into India’s vibrant entertainment landscape.
नमस्ते India!#HYBEIndia pic.twitter.com/SVZ2TojIw5
— HYBE India (@HYBE_INDIA) November 3, 2025
The HYBE India social media rollout features the company’s signature yellow-and-black branding and follows major HYBE labels such as BIGHIT MUSIC, ADOR, PLEDIS, BELIFT LAB, KOZ, and Source Music, alongside Weverse and HYBE Merch, hinting at the company’s intent to build strong digital and cultural connections with Indian fans.
View this post on Instagram
The move comes shortly after the establishment of HYBE INDIA ENTERTAINMENT PRIVATE LIMITED in Mumbai, HYBE’s fifth international headquarters after the US, Japan, Latin America, and China.
Under the mission statement ‘Where voices of India become global stories,’ HYBE India’s entry signals upcoming opportunities for local talent, collaborations, and immersive fan experiences, including potential auditions, merchandise, and events.
As India emerges as one of the world’s largest and fastest-growing music markets, HYBE’s presence marks the start of a new era of cultural exchange and creative synergy.
Written by: Shrutha Keerthi
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