HEYOON makes her solo debut with American rapper Armani White.
On November 13, international pop sensation HEYOON made her solo debut with ‘Pivot‘ featuring American rapper and songwriter Armani White. ‘Pivot’ explores the complexities of a relationship laced with deep love but overshadowed by toxicity.
“Pivot is about putting that red light on someone when you know the relationship has become toxic. It’s the push and pull of knowing your worth and the fear of leaving something you’ve invested in. It’s that journey of turning away from toxicity and stepping back into self-love.” – HEYOON
Armani White, whose hit single ‘Billie Eilish’ soared to #58 on the Billboard Hot 100 added his dynamic energy to HEYOON’s powerful vocals, and this collaboration blends Korean and American pop music to create a unique, internationally appealing sound.
“Working with HEYOON on this track brought a new energy—I got the opportunity to take a more mellow approach. Our vibes clicked in person and on record, so it was easy!” – Armani White
With a captivating music video, ‘Pivot’ was crafted in collaboration with an innovative, female-led creative team. With scenes conceptualized through HEYOON’s practice of lucid dreaming, the visuals deliver a surreal, dreamlike experience. “In my dreams, I could play the song and visualize the main scenes,” she recalls. “It was creatively fulfilling to work with such a talented director who took those dream elements and grounded them into captivating visuals, like the character being pulled into a giant, whirlwind bed.” The music video features extensive dance sequences, acting, and a little bit of jujitsu and is sure to blow the minds of fans with its storytelling. The project further underscores HEYOON’s deep dedication to creative innovation. “It’s so exciting to bring visuals that can convey the same emotion I feel in my head. This video is sexy, moody, and incredibly cinematic,” she shares.
“Pivot isn’t just a single, it’s a statement about embracing my own path and inviting fans to do the same. I’m thrilled to be stepping into this new phase with Universal Music Korea, and I can’t wait for fans to experience everything we’ve created together.” – HEYOON
HEYOON started her career as a member of the global pop group Now United, before transitioning into a solo career. Raised in South Korea, she now shuttles between Seoul and Los Angeles. In addition to her music career, HEYOON is a philanthropist who supports the Art of Elysium and aspires to establish a foundation for children worldwide. Her influence extends into the fashion world as well, with appearances at Paris Fashion Week, where her style and charisma caught the attention of Nylon, The Hollywood Reporter, and PAPER Magazine.
Check out the MV of ‘Pivot’ here:
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Photo Credits: Universal Music Group
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