CRAVITY is embarking on the next chapter!
On June 4 KST, CRAVITY surprised fans by unveiling a brand-new logo and announcing new leaders. The group released a video titled ‘CRAVITY New Official Logo Motion’, signaling the start of an exciting new chapter for the team.
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CRAVITY NEW OFFICIAL LOGO MOTION
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CRAVITY The 2nd Album
‘Dare to Crave’
2025 06 23 MON 6PM (KST)
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▶ https://t.co/MGfKttgbZT
⠀#CRAVITY #크래비티#DaretoCrave pic.twitter.com/aoQqrwlwZf— CRAVITY OFFICIAL (@CRAVITYstarship) June 4, 2025
Following the announcement, STARSHIP Entertainment expressed gratitude to fans, saying, “We sincerely thank LUVITY for always cherishing CRAVITY.” The agency further revealed, “Following the growth and challenges in the five years since their debut, CRAVITY is about to face a new turning point. Accordingly, we are re-establishing the team’s identity and redefining the meaning of the official logo and team name.”
As part of the changes, CRAVITY also announced and welcomed new leaders, Wonjin and Hyeongjun, who are taking over the role previously held by Serim. The agency extended deep gratitude to Serim for leading the team for a long time and shared that CRAVITY will now approach LUVITY with deeper music and messages under this new system, asking fans to continue supporting them warmly.
The agency’s full announcement read as follows:
Hello, this is STARSHIP Entertainment.
We sincerely thank LUVITY for always cherishing CRAVITY.Following the growth and challenges in the five years since their debut, CRAVITY is about to face a new turning point. Accordingly, we are re-establishing the team’s identity and redefining the meaning of the official logo and team name.
As part of this change, CRAVITY welcomes Wonjin and Hyeongjun as new leaders. We extend our gratitude to Serim for leading the team for a long time.
CRAVITY will approach LUVITY with more meaningful music and messages with this new change. Please continue to give us warm support.
Thank you.
STARSHIP Entertainment
Fans are buzzing with excitement and eager to see the theme and musical direction the group will follow going forward. They are also curious about the impact the new leaders will have on their journey ahead.
Written by Nisha Jain
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