K-Pop boy group RIIZE has taken a stylish step in their career as they are now the new ambassador for Crocs Japan.
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On March 5, Crocs Japan announced through their social media platforms that the group will now be the face of the brand. With photos and video clips showcasing members flashing vibrant Crocs, embellished with jibbitz, this new collaboration promises a fun-filled synergy between the brand and group.
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In the promotional clip, members can be seen dancing with zeal in the new BAE Clogs collection by Crocs. In another video posted by Crocs Japan, the members expressed their thoughts on becoming the ambassadors for the brand.
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The group have also previously collaborated with brands such as fashion brands Louis Vuitton, National Geographic Apparel, MUSINSA, and BENCH/, makeup and skincare brands Etude House and UIQ, and Food & Beverage brands such as Fanta and Nabati. This reflects their strong position as a prominent group in the industry.
The 6-member group comprising Shotaro, Eunseok, Sungchan, Wonbin, Sohee, and Anton have been making a mark in the world of K-Pop with their musical journey. Since their debut in 2023, the group has released several musical projects that showcase their central musical genre of ‘Emotional Pop’.
With their new role as ambassador for Crocs Japan, it is awaited to see how the collaboration will unfold to bring fresh and quirky promotion activities by RIIZE ahead.
Written by – Eeshna Dashottar
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